What are personalized videos used for?
What can be personalized?
Our platform uses the data you already have—such as name, purchase history, and loyalty status—to create personalized video effects that feel uniquely personal.
What’s the benefit?
Our team offers award-winning personalization expertise and helps your brand drive conversion, engagement, and awareness. We don’t just drop impressive numbers—we can prove the revenue impact.
Zalando #whereveryouare campaign:
54% increase in shop sales / €79M incremental revenue
Vodafone “The world’s first on-demand gift”:
54% open rate & 95% videos watched to completion
When customers feel seen, they stay.
Personalized videos create emotion and delight—our Europapark success-case video demonstrates just how well this works.
Hyper-personalization with AI
AI now makes entirely new dimensions possible—we call it “fully automated hyper-personalization,” where each individual consumer receives a perfectly tailored commercial, for example a KI-generated voice-over written to their needs or interests, or AI-tuned visuals and product offers. We orchestrate market-leading AI solutions with our proven video engine to set a new level in brand communications.
Unique Position
We are proud to have developed the first personalized video in Germany. As pioneers of the German market, we continuously drive technical and visual innovation. Our high-end quality has made us the qualitative market leader, and we offer professional all-in-one solutions—from concept and production to technical integration and distribution of each individual video.
History & Awards
A personalized video promoting the U.S. show “Step Brothers Duel” with the sensational comedians Will Ferrell and John C. Reilly from 2009 inspired us to create the first personalized video for Germany. Said and done: Benjamin and Jan-Till developed the idea for the Playboy viral hit (with over 30 million views) in 2010 and produced the film together with director Thomas Neunreither for the German Playboy. The idea quickly turned into a success story. Numerous awards—such as Gold at the Effie Awards for the “Coke Dancing Bottles” campaign and the EuroEffie in Gold for “Zalando #whereveryouare”—impressively highlight the potential of video personalization. They show that video personalization is not just great entertainment, but also the right solution for efficiency and performance goals.
Data Protection & Security
We attach the highest importance to protecting our customers’ data and that of their end users. That’s why we are a Cloudflare Enterprise Partner and can pass the security advantages of Cloudflare’s global network on to our clients.
At the same time, the Cloudflare network—present in over 200 cities—ensures optimal data availability and performance. We use the Data Localization Suite, which ensures that our customers’ personal data does not leave the EU or, upon request, the DACH region.
